UNICUS
Credit consulting and real estate financing
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Unicus Finance
WordPress, Photoshop, Illustrator, InDesign
Unicus Finance is the financial part of UNICUS, a mid-size company based in Wiesbaden, Germany. Their primary focus is real estate financing and credit consulting, offering tailor-made solutions for their clientele. The project included not only creating a suitable logo, furthermore building brand identity and corporate design. Simplicity, close customer proximity and reliability were critical elements of the brief. Establishing a new brand comes with its own set of challenges. Starting the project with a rough idea of colours and imagery, we created suitable print material such as business cards, flyers (leaflets), displays and signs. Ongoing work includes maintaining the website and building awareness through social media marketing.